PetSmart (work in progress)

Art Director: Luis Fabrega.
Copywriter: Luis Fabrega.

I'm a big fan of pets and their videos, so I thought why not do a cool campaign for a pet store since most of them do boring ad stuff.  This is what I came up with as an idea.

PetSmart is going to settle once for all the debate of who's smarter... Is it the cats or dogs?! This is a sneak preview. The full campaign will be released soon.